SuperCharge Your Front Desk and RETAIL with a REASON!
With The MIKAL Corporation
Class Outline Can’t make the class? Order our Front Desk CD!
Providing Salons and Spas with the Ultimate Management and Marketing Systems since 1981
The New Economy
New Client Needs - New Ways to Satisfy Them
3 concepts that will supercharge your front desk
The Front Desk - Untapped Profits
MIKAL has created and perfected the Preceptionist Program
The Price check call in - how do you handle it?
The Up$ell - the best time to upsell is during the appointment booking
More Front Desk ideas
Every client interaction is a selling opportunity!
Client check in - view their picture - use names
Client work ticket - hi-light upsell opportunities
Consult before the service - not at checkout
Do “just in time” e-mail offerings each morning
Prebook new clients with New Client Welcome Books - 8 offers - have to book to get the book!
Low Cost / No Cost Marketing
Marketing is creating an environment where it is easy to do business with you!
Direct mail each week - easy and fast
Just in time e-mail marketing takes advantage of clients new tendency to conservative/impulsive
Four Letter Client Recovery System keeps ‘em!
What is your best form of advertising?
Top Trends - Get Ahead of the Curve
How to hire the perfect preceptionist - the ads - the interview - the hiring - the training - the follow up...
Job descriptions that work and compensation programs that motivate!
Fred Dengler
MIKAL Corporation
800-448-5420 or 513-528-5100
Thank You for your time and interest! Get our SuperCharge your Front Desk CD! CD with scripting,
class video, and more.