MIKAL Salon & Spa Software

Ultimate Salon and Spa Software since 1982 

SuperCharge Your Front Desk and RETAIL with a REASON!

With The MIKAL Corporation


Class Outline                   Can’t make the class?  Order our Front Desk CD!


Providing Salons and Spas with the Ultimate Management and Marketing Systems since 1981


The New Economy

New Client Needs - New Ways to Satisfy Them

3 concepts that will supercharge your front desk


The Front Desk - Untapped Profits

 MIKAL has created and perfected the Preceptionist Program

 The Price check call in - how do you handle it?

 The Up$ell - the best time to upsell is during the appointment booking


More Front Desk ideas

 Every client interaction is a selling opportunity!

 Client check in - view their picture - use names

 Client work ticket - hi-light upsell opportunities


Consult before the service - not at checkout

             Do “just in time” e-mail offerings each morning

            Prebook new clients with New Client Welcome Books - 8 offers - have to book to get the book!


Low Cost / No Cost Marketing

 Marketing is creating an environment where it is easy to do business with you!

 Direct mail each week - easy and fast

 Just in time e-mail marketing takes advantage of clients new tendency to conservative/impulsive


 Four Letter Client Recovery System keeps ‘em!


 What is your best form of advertising?


Top Trends - Get Ahead of the Curve

How to hire the perfect preceptionist - the ads - the interview - the hiring - the training - the follow up...

Job descriptions that work and compensation programs that motivate!

 Fred Dengler

 MIKAL Corporation

 800-448-5420 or 513-528-5100

 [email protected]


Thank You for your time and interest!  Get our SuperCharge your Front Desk CD!  CD with scripting, class video, and more.