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MIKAL Salon & Spa Software

Ultimate Salon Software since 1982

Our Blog

An ongoing series of informative entries

Our Latest Blog Entry

15 March 2022

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Our Second Blog Entry

14 February 2022

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Our First Blog Entry

15 January 2022

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Blog

Blog

Cutting Edge Management and Marketing Ideas for Independent Operators, Salons and Spas.  Use these ideas with your MIKAL software to move your business forward.  Not using MIKAL yet?  Call us for a free evaluation and walk through of what we can do for you!  Welcome - Fred Dengler MIKAL Co-Founder and CEO

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Do not sign a contract with the wrong merchant processor!

Posted on June 29, 2022 at 11:20 AM Comments comments (2215)

Merchant services usually refers to processing services that enable a business to accept a transaction payment through an encrypted channel using the customer’s credit card, debit card or NCF/RFID-enabled device. These services can also include gift card and loyalty programs, online transaction processing, and point of sale systems.


Merchant processing as an industry is like the Wild Wild West. Given there are nearly 318,000 merchant services providers in the US and th...

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More 5 Step Marketing with MIKAL

Posted on June 23, 2022 at 2:45 PM Comments comments (166)

Tough clients?  We have the answers!

You can MAXIMIZE the Resistant and Stalwart Experience by Marketing with MIKAL

 

Today’s consumer is more and more inclined to spend money on experiences than on items. Experience purchases now win out for up to 40% of all consumers. It is over 60% of millennials would rather spend on experiences than items!

 

How do we take advantage of this trend?

 

We offer mini experiences. We set u...

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Client visit cycles slowing? Betta getta JITA!

Posted on June 22, 2022 at 2:40 PM Comments comments (43)

More on Marketing with the Mikal 5 Step Program

Now for the Skeptical clients.

 

The Skeptical clients need to get back on schedule with you. Mikal salons and spas use the JITA program, Just In Time Appointments, to entice the clients back in with those last minute opportunities. In this new environment cancellations are up. This is a problem and an opportunity. JITA automatically looks at your book every day and sends out email and text messages to clients about th...

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More on the 5 Marketing Steps to Success

Posted on June 18, 2022 at 2:40 PM Comments comments (84)

Here are the 5 Steps and strategies Mikal Software salons are using to resume business and grow their businesses.

 

First let’s make sure we are rewarding our Super Stalwart clients – the one who would risk life and limb to get those services done by you. Fire up your client Loyalty and Rewards program for these clients.

 

Here is how one of our salon/spas restarted the points program when reopening:

 

The Spa Owner says… ...

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More info on the 5 Steps of Marketing

Posted on June 18, 2022 at 2:30 PM Comments comments (0)

Here are the 5 Steps and strategies Mikal Software salons are using to resume business and grow their businesses.

 

First let’s make sure we are rewarding our Super Stalwart clients – the one who would risk life and limb to get those services done by you. Fire up your client Loyalty and Rewards program for these clients.

 

Here is how one of our salon/spas restarted the points program when reopening:

 

The Spa Owner says… ...

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Get that Marketing Going and Grow!

Posted on June 15, 2022 at 2:30 PM Comments comments (100)

Here is a 5 Step Plan

Turn your Reluctant and Skeptical Clients into

Super Stalwart clients!

 

 

Do you have the tools in place to not just manage your business but to grow your business in this challenging new business environment? Inflation – markets crashing – gas prices – labor shortages – cost increases!

 

Okay – so we are up and running. The rush of clients was amazing but now the client flow has sl...

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New MIKAL New MIKAL New MIKAL

Posted on June 10, 2022 at 2:15 PM Comments comments (109)

ALL NEW OPTIONS AND FEATURES WITH MIKAL

Take a look at the new features and programs we have been perfecting. Call us if any of these items fit in your 2022 strategy!

513-528-5100

 

Text messages are 5x more effective than emails. Text messages are read within 5 minutes of receipt and emails are read within 2 days of receipt. Automatically update ALL of your client text numbers with the proper service providers. Mikal can take your customer file and overnight m...

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Keep more of your new clients after their first visit

Posted on June 10, 2022 at 10:10 AM Comments comments (182)

We know from research that salons and spas generally keep three out of every ten new clients who visit their business. After that second visit, the number who return for a third visit is even lower. We need to find ways to ensure those NEW clients WANT to return to our salon/spa!


The easiest way is something our mothers and grandmothers taught us from a very early age: say Thank You. Make sure every single new client receives a hand-written Thank You note within one week aft...

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MIKAL now has automatic confirmation tracking

Posted on June 2, 2022 at 2:15 PM Comments comments (181)

Automatic Appointment Confirmations with MIKAL 7.1 are amazing

35 to 65 percent of clients are confirming back their appointments within an hour of receiving an appointment reminder!

 

MIKAL 7.1 includes a link that clients can confirm back their appointment reminder automatically by clicking a simple link and it is updated on the Mikal confirmation list and on the client’s appointment details.

 

Get 7.1 and activate this powerful feature.

C...

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Mikal Listed among 2022 Top-Rated Software!

Posted on June 1, 2022 at 11:05 AM Comments comments (249)

SoftwareWorld, one of the leading business technology intelligence and research firms in the world, last month named Mikal among the 2022 top-rated salon and spa management software available in the beauty industry around the globe.


SoftwareWorld, a software review platform that showcases top software solutions suitable for various industries, provides the best software solutions available on the market. It creates unbiased lists of the top software solutions by category, he...

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